Ads That Work for You
PPC advertising, most commonly through Google Ads or Meta Ad, gives small businesses a direct way to reach potential customers. With Google Ads, your business appears in search results when people are actively looking for your products or services. Meta Ads, on the other hand, help you target users based on their interests and behaviours, putting your brand in front of the right audience at the right time.
A well-structured PPC campaign requires more than just setting up ads. Careful keyword research, compelling ad copy and optimised landing pages ensure that clicks turn into conversions. Whether it’s bidding on search terms in Google Ads or refining audience targeting in Meta Ads, continuous testing and adjustments are key to maximising performance and return on investment.
Managing PPC campaigns can be overwhelming for small businesses, and without the right strategy, ad spend can be wasted. I provide expert campaign management that focuses on maximising your budget, improving performance and ensuring your ads drive real business results, without the high costs of traditional agencies.
Targeted Strategy and Setup
Every strong PPC campaign starts with a clear plan. I research keywords audiences and platforms carefully to make sure your budget is spent reaching the people most likely to convert.
Ad Creation and Optimisation
I create compelling ads and landing pages that speak directly to your audience. Careful testing and refinement help boost engagement and increase your return on investment over time.
Ongoing Management
PPC needs more than setup it needs ongoing attention to perform at its best. I manage your campaigns by adjusting bids refining targeting and testing new ideas to keep results improving.
Reporting and Insights
You will receive clear regular updates showing exactly how your campaigns are performing. With full insight into results and spend you can make informed decisions with confidence.
Do You Want To Drive Traffic To Your Website?
Feel free to drop me a message or give me a call to discuss your business or project. I love talking through ideas, projects or problems, so I'm always happy to chat.
Feel free to call me on 07779 332848 or leave a message below.
Frequently Asked Questions.
What is included in your PPC management service?
I manage every aspect of your PPC campaigns, including keyword research, ad copy creation, bid management, performance tracking, and continuous optimisation to improve ROI.
How much budget do I need for PPC advertising?
Budgets vary based on your industry, goals, and competition. I help you plan a realistic PPC budget that maximises results while staying cost-effective.
How do you measure the success of a PPC campaign?
I track key metrics such as cost per click, click-through rate, conversion rate, and return on ad spend. I provide transparent reporting so you always know how your campaigns are performing.
Can you manage campaigns on multiple platforms?
Yes, I manage PPC campaigns across Google Ads, Bing Ads, Facebook, LinkedIn, and Instagram to ensure you reach your audience wherever they are.
How quickly can I see results from PPC campaigns?
PPC campaigns can start generating traffic almost immediately after launch. However, it often takes a few weeks of optimisation to see the best performance in terms of cost-efficiency, conversions, and return on ad spend. I manage this process carefully to maximise results.